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Free Primer from Kemper, A Unitrin Business, Offers Important Information for Homeowners on Insuring their Homes to Value

Jacksonville, FL (PRWEB) November 7, 2007 -- A recent research survey by the National Association of Insurance Commissioners (NAIC) found several misunderstandings among consumers about homeowners insurance, including the difference between actual cash value and replacement cost. A new primer from Kemper, A Unitrin Business, features important information for consumers on homeowners insurance, especially replacement cost. The information is free and can be accessed at www.eKemper.com, under the Latest News section.

The brochure, titled "Protecting Your Home & Property," explains the difference between actual cash value, replacement cost and market value. It also includes information on how replacement cost is calculated. Says Kemper President James A. Schulte, "The difference between actual cash value and replacement cost can mean thousands of dollars out-of-pocket for homeowners in the event of a covered claim. We want to demystify homeowners insurance terminology so that consumers know exactly what they are getting."

About Kemper, A Unitrin Business

Headquartered in Jacksonville, FL, Kemper specializes in the sale of personal automobile and homeowner's insurance through a network of leading independent agents in more than 40 states countrywide. Kemper has regional offices in Dallas, TX; Charlotte, NC; Milwaukee, WI; Syracuse, NY; Spokane, WA and Folsom, CA. Kemper is part of the Unitrin group of companies which have an "A" rating from A.M. Best. More information is available at www.eKemper.com.

Unitrin uses the registered trademark "Kemper" under license, for personal lines insurance only, from Lumbermens Mutual Casualty Company, which is not affiliated with Unitrin.

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