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CareerTV Launches 'Celebrities' Job News' to Attract More Young Professionals to its Site
San Francisco, CA (PRWEB) November 15, 2007 -- CareerTV ? the nation?s leading provider of recruitment videos ? more than doubled its number of unique visitors to its site in the month of October. This is the second consecutive month with such an increase. CareerTV addresses job seeker?s demand for career information (http://www.careertv.com/index.asp?RefID=200) through video, as well as the employers? demand for a professional platform to communicate their brands. A number of new services at CareerTV have fueled the latest growth spurt including a new mini-series, new partnerships, and the addition of job listings.
CareerTV?s target audience is young professionals. To ensure that the tone and content meet their expectations, CareerTV recently launched the "Celebrities? Job News" series which includes interviews with well-known celebrities like Jerry Seinfeld.
"Our goal in interviewing celebrities is simple ? young people generally look up to these people and want more information about them. Our audience wants to know how famous people started their careers and what they did before their careers took off. Many of these celebs were very creative in what type of work would allow them to pursue their goals," says David Wheeler, President and Executive Producer at CareerTV.
CareerTV has hired Melissa Uhniat as its lead celebrity entertainment reporter. Ms.Uhniat joins anchor Sean O'Grady and Reporter Matt Rivera in this effort.
"We wanted to reach young people in a way that they could relate to ? and make thinking about their career a little more entertaining," explains Buttimer.
Most of CareerTV?s initial clients have been larger corporations looking to expand their employment branding efforts. The newest CareerTV clients include Accenture, Rohm & Haas, and Baxter International.
CareerTV has also recently signed partnerships with CareerBuilder, AfterCollege and CollegeGrad.com. These partnerships have enabled CareerTV to add valuable services to their site including job listings as well as new career videos (http://www.careertv.com/index.asp?RefID=200). In addition, CareerTV recruitment videos (http://www.careertv.com/employer/index.asp?RefID=200) will soon be seen on many of the employer pages of AfterCollege and CollegeGrad.com.
"Another significant change is the streamlining of the registration process for job seekers at CareerTV?s website. This improvement enables job seekers to quickly and easily take full advantage of all of CareerTV?s services, as well as get updates on industries and careers you are most interested in," concludes Buttimer, "This is just the start - look for a lot more enhancements in the next few weeks on the site."
About CareerTV
CareerTV is the most-trafficked career video website and has the largest collection of employer videos online. We give students and young professionals tips about job interview questions and answers (http://www.careertv.com/interviewing/index.asp?RefID=200), and how to best prepare themselves for careers within the world's top companies. Our online employer video library includes inside perspectives to corporate culture and career opportunities at some of America?s top employers such as Google, L?Oreal, JP Morgan, and Walt Disney. In addition CareerTV.com works to promote employer brands with media companies such asWetFeet, Jungle Media, and hundreds of colleges and universities across the country. CareerTV is a sister company to Universum ? the world?s leader in student surveys, and whose independent research is cited by CNN, Fortune Magazine, New York Times, and Wall Street Journal.
Media Contact:
Helen Luttemo, Director of Public Relations, CareerTV.
+1-415-244-4414 or helen.luttemo @ careertv.com
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.
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