Articles With Just Good Information

Article Marketing - The Proven New Seo Mantra

This is an introduction for the beginners to the powerful world of Article Marketing.

What is Article Marketing?

Recently SEO expert Jim Boykin was asked a question "Content or links?". According to him both are equally important. The days of just relying on links for the most part are history now.

You have a good web site with lot of useful and original stuff, but you are not getting enough traffic from Search Engines. Your analysis points to lack of back links coming from web sites with high PRs. You are wondering how to fill this void. This is where Article Marketing comes into picture. It is this space that Article Marketing fills.

Search engines give a lot of importance to back links coming from sites with higher Page Ranks. And almost all good sites with higher PRs are hungry for good content. Search Engines tend to give importance to sites with compelling content provided they have good number of votes (back links) too.

So, How Does Article Marketing Work?

To understand this, we need to understand the terminology and the players in this game.

The Author: One who owns the content and it is his details that the Author Resource Box will contain.

Author Resource Box: This is nothing but a small paragraph about the author. It typically contains the name of the author, his/her professional/personal capacity which makes him/her an authority for the content, the web site that he/she belongs to and a few words from the author addressing the reader.

Article Directory/ Distribution Service: This typically is a free repository for the authors to submit their articles. Once the editors of these directories approve, the article goes live on the directory.

The Publisher: These are webmasters looking for high quality content to enrich their web sites. They browse these directories and pick the interesting articles, relevant to their sites. The TOS of the Distribution Service dictates that they publish the article "as is", including the "Author Resource Box".

That's it. Now you have high quality one-way links from web sites (many a time with high PRs) to your site. In the eyes of Search Engines, the higher the number of these links are, the higher are the votes for your page and higher your page's importance is.

Thus Article Marketing helps the link building aspect of SEO for you and the content aspect for the publishers.

There are also article publishing services that charge as low as $1 per article. These sites proactively publicize your content to tens of thousands of webmasters through their mailing lists (please note that this is not spam, mostly these will be registered users).

OK. Now that we understand the mechanics of this link building exercise, let us focus on writing good articles that are likely to be picked up by webmasters to be included in their sites and thus giving you the much needed votes (links).

Keep the content as generic as possible. Better if it is not about a particular web site nor about the products you promote. After all, the webmasters want useful content not some marketing buzz.

Research, Research and Research. Get a grasp on the topic you intend to write. Let the content flow from your understanding. Continuity is very important. After all you are taking the reader through your thoughts and your understanding of the topic at hand. See your article through the eyes of the reader.

While style is a matter of comfort, I usually enjoy reading articles where the author talks to me personally and that is naturally my style as well.

Good authors usually end articles with a summary section with highlights and a conclusion. Make sure that your Author resource box is interesting and tempting enough for readers to opt to look you up.

Follow the usual writer's checklist, like spell check, grammar check and good formatting.

** Important **: Author Resource Box is the sole reason for the creation and distribution of your articles. Write a simple and professional one or two line introduction about yourself, your web site and where to reach you. Please understand the philosophy behind the ads getting clicked more if they are at the end of a good article. This can be a great way to get good targeted traffic apart from getting the much needed votes.

That is all there is to know about article marketing. You have now understood how the content you provide fetches good links to your site/pages. You are now familiar with the mechanics of how article marketing works and the importance of author resource box.

You are fully equipped now. Get going. Give your creative powers the much needed vent, earn powerful back links and prosper.

I?m Jonathan White and I have been doing article and other online marketing for over 4 years. I own http://articles.simplysearch4it.com and http://articles.simplysearch4it.co.uk

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

MORE ARTICLES:

Outskirts Press Announces the Release of Lion's Pride, the Latest Highly-Anticipated Book from Debbie Jordan
Outskirts Press, Inc. has published Lion's Pride by Debbie Jordan, which is the author's most recent book to date. The 5.5 x 8.5 Paperback in the Mystery & Detective - Historical category is available worldwide on book retailer websites such as Amazon and Barnes & Noble for a suggested retail price of $16.95. The webpage at www.outskirtspress.com/lionspride was launched simultaneously with the book's publication.

Web Hosting Information and Advice
Web hosting acts as a type of Internet hosting service that allows individuals/organisations to provide their own website accessible via the World Wide Web.

Outskirts Press Announces The Hesitant Psychic, Latest Highly-anticipated Parapsychology - ESP (Clairvoyance, Precognition, Telepathy) Book from Tucso
Outskirts Press, Inc. has published The Hesitant Psychic: And Other Strange Stories by Sam Yulish, Ph.D., which is the author's most recent book to date. The 6.14 x 9.21 Paperback in the Parapsychology - ESP (Clairvoyance, Precognition, Telepathy) category is available worldwide on book retailer websites such as Amazon and Barnes & Noble for a suggested retail price of $12.95. The webpage at www.outskirtspress.com/hesitantpsychic was launched simultaneously with the book's publication.

Laura Bush, Jenna Bush to Meet Book-Lovers at Eighth Annual National Book Festival; Young Readers' Toolkit Available
The 2008 National Book Festival, hosted by the Library of Congress and First Lady Laura Bush, will feature co-authors Mrs. Bush and her daughter, Jenna Bush, on the National Mall Sept. 27; young readers can get ready for the festival using a new toolkit online; new authors and special guests join the lineup.

Book a Catamaran Excursion on Your Next Cruise Vacation
My wife and I decided to book a cruise to Bermuda for our wedding anniversary. We thought it would be fun and of course anytime you get away from work, home and all of the stresses of life you are better off. Something about vacation that makes you forget about everything (well almost everything) in life.

The jetBook GRAPHITE e-book Reader from ECTACO Sets a New Benchmark for Performance and Style
jetBook supports new languages and formats

Breaking Into Your PC: News...
You'd better learn news from media, not from emails, security experts warn us users again.Numerous emails with "breaking news" in subject lines are appearing in users' inboxes.

Composting is Fun for the Whole Family
Looking for an activity the entire family can participate in that is educational, good for the planet and fun? Look no further than composting. Starting a compost pile in your backyard is one of the best ways to make a positive impact on the health of the environment and, on a smaller scale, the health of your plants and garden. Children of all ages can participate in some way and will learn invaluable lessons about how organic matter breaks down and the importance of keeping waste out of your county landfill. And, you'll be helping to prepare the next generation of composters to continue to do their part for the planet.

PicScout Teams up with Splash News to Give Bloggers Access to the Hottest, up-to-the Minute Celebrity Photos at picapp.com
Whether bloggers are looking for an image to use with the latest gossip on Lindsay Lohan or are simply wanting to post a tidbit about the Beckhams or Justin Timberlake out and about in Hollywood, they can now go to www.picapp.com and get up-to-the minute celebrity photos from the Splash News and Picture Agency to accompany their blog post or article.

Author Releases Third Novel in Fourteen-Book Biblical Series
Takes a look at the early church from the viewpoint of the Romans

New E-Book: Designing Emotions Online
The new E-Book "Designing Emotions Online" provides new insights on how to arouse positive emotions at websites by using specific graphic elements, colours and online functions to ultimately increase online sales. The E-Book can be downloaded direct from: http://www.sotopia.com/ebook/designingemotionsonline.html.

Outskirts Press Announces "Crooked Creek Farm", the Latest Highly-Anticipated Humor Book from Columbus, OH author Kimber C. Turner
Outskirts Press, Inc. has published "Crooked Creek Farm" by Kimber C. Turner, which is the author's most recent book to date. The 5x8 paperback in the Humor category is available worldwide on book retailer websites such as Amazon and Barnes & Noble for a suggested retail price of $9.95. The webpage at www.outskirtspress.com/CrookedCreekFarm was launched simultaneously with the book's publication.

Family Movie - Find The Right DVD Movie Club For Your Family
Looking for a good online family movie club or family movie review?Family movies sell lots of tickets at the box office and every year there are one or more blockbuster movies that are family films.But with the high price of movie tickets and theatre concessions, watching movies on DVD as a family movie night in the comfort of your own home, is quickly becoming very popular.

Olympic Boycott of 1980 Documented in New Book From New Chapter Press
"Boycott: Stolen Dreams of the 1980 Moscow Olympic Games" Features Foreword by Vice President Walter Mondale; American Athletes Denied Olympic Opportunities Also Profiled