Articles With Just Good Information

How To Write Effective And Unique Articles That Are Optimized for the Search Engines

It is a well known fact that writing, distributing and posting articles to various location on the web is an extremely effective way to generate targeted traffic and establish yourself as an experienced marketer in your field. Unique articles that help solve the reader's problems, assists the reader in advancing their marketing acumen, or otherwise generally inform tend to stay posted on many web sites throughout the Internet and usually generate targeted traffic for the writer.

In order to further maximize the benefits of writing and posting unique articles, it makes good business sense to optimize the articles so the search engines list the URL's associated with those articles on search engine results pages (SERP's). Ideally, you'd like to see your article URL on the 1st page of the SERP's so you can capitalize on the free and targeted traffic from these listings.

So, what type of strategy can be utilized to optimize your articles for the search engines?

There's quite a few different ways but here are some tactics that you may want to use:

Article optimization tactic 1: Choose keywords that complement your USP and name your article page accordingly.

When choosing keywords that will be the central theme of your article, it is necessary to define what your article will be about, who the information in the article will benefit, and how it will tie into your USP before choosing your keywords. After you've thought through this, then come up with a list of keywords that will be suitable as the central them of the article.

Next, decide which keywords you will center your article around based on the number of searches that keyword gets per day and by assessing how much competition there is for that keyword phrase. Once you have chosen your keyword phrase for the article, name your page.

Example: If 'green widgets' is the keyword you wish to base your article on, you may want to name your web page 'greenwdgets.htm' or 'greenwdgets.html' or 'greenwdgets.shtml'.

Article optimization tactic 2: Utilize keyword in the title tag. Utilize your keywords that you've chosen for your article in the title tag of the web page.

Example: Green Widgets | The best green widgets available

Article optimization tactic 3: Utilize keyword in headline tags. Using keywords in headline tags will increase rankings of your web pages.

Ideally you would use the keywords as the headline, but usually this doesn't look natural.

Keep the h tags before and after the entire headline.

Example:Green widgets: We have the most affordable and powerful green widget available anywhere, guaranteed!

Article optimization tactic 4: Utilize keywords in the 1st sentence of the initial paragraph.

This an easily be accomplished and still make the paragraph read well and in a natural sounding tone if read back. Remember that you want your reader to feel like they are being talked with not "at" and you want your reader to not realize that your placement of your keyword phrases might be planned.

Article optimization tactic 5: Utilize keywords in text with appropriate keyword density. After you write your article, you can easily edit to try to obtain the best keyword density for the search engines you'd like to target.

Google's optimum keyword density is between 1.5% to 2.5% keyword density at the time of this writing.

Once you have the article written you can use GoRank's keyword optimization tool (http://www.gorank.com/seotools/) to check what the keyword density is of the text of the article so you can edit accordingly.

Remember, you don't want to 'stuff' the page with your chosen and targeted keyword phrase but you do want to make sure that you utilize your keywords when you can up to the required amount for the desired keyword density.

Article optimization tactic 6: Bold or italicize keywords in text. When bolding and italicizing your keywords in your articles, it isn't necessary to bold and/or italicize every keyword phrase. When the reader comes across bolded and italicized words they add emphasis to the text at the time they read those words. So you should use your best judgment as to what looks right and 'reads' right when you edit your article.

One key item to remember to write naturally so you get your message across in a human manner.

You want the reader to click to your link at the end or in the body of the article and the more human and conversational your article comes across, the more likely that the reader will travel to the URL you'd like them to see. Some marketers write their articles without search engine optimization in mind and then go back and edit them for the search engines.

After your article is optimized, do all you can to get it posted to other web sites so the number of relevant links pointing to that article is heightened. If you get your article posted to some of the heavier web sites that post articles and have the correct categories where your article will fit, the faster your article URL will get indexed by the search engines.

Karl Augustine
SEO Enthusiast

FREE e-series, "Traffic Tips"

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

MORE ARTICLES:

Argumentative News Articles
The objective behind an argumentative essay is to induce an audience of a claim, for which you are presenting the rational arguments. Therefore, all through the task of erecting an argument, we must be acutely aware of our audience.

New Free Information and Articles on Drug and Alcohol Addiction Presented by AddictionSearch.com
AddictionSearch has released a new site section, featuring a collection of free carefully researched articles on drug and alcohol addiction topics and issues.

Articles, Articles, and More Articles
Article marketing is a tried and reliable part of search engine marketing. They have become a standardized way of establishing authority, building back links, and attracting new visitors. Articles have the possibility of going viral and finding homes on blogs, ezines, or other websites, further increasing your links and exposure.

Realty News Now - News and Information about the Real Estate Industry
The Real Estate-Focused Blog will Cover Topics such as Luxury Real Estate, Property Management, Green Building, Vacation Properties, and also Tips and Tools from Experts in the Industry.

Skincare-News.com Latest Article Discusses Skincare for Men: Anti-Aging Skin Care Secrets
Skincare-News.com discusses the recent advent of men's skincare lines that continue to grow in popularity, and what men look for in anti-aging treatment options.

News and Emergency Information Website for California Fire Victims and Families
California fire victims and families can get News and Emergency Information at Internet websites. The websites provide links to news and information from the websites of local newspapers, TV Stations, to federal, state and local government information, and to American Red Cross sites.

This Week on TelecomWeb's 'The Next Generation Contact Center Report': News Briefs and Feature Articles
TelecomWeb's "The Next Generation Contact Center Report" (www.telecomweb.com/ccr) features free weekly news briefs and articles geared toward helping companies migrate effectively to an IP Contact Center environment.

This Week on TelecomWeb's "The Next Generation Contact Center Report": News Briefs and Feature Articles
Free weekly news briefs and articles geared toward helping companies migrate effectively to an IP Contact Center environment.

A Review of the Top Three MLM News Articles
Multi-level marketing ý commonly known as MLM ý is constantly changing It is adapting to a world on online sales and the Internet, making it easier for direct sellers to get the word out about their products and business

Earth Science News Article
Earth Science News Article

Skincare-news.com Releases Safe Tanning Article: Skin Care Tips for Sunless-Tanning
Skincare-news.com shows readers how to achieve a beautiful glow all winter with the help of a self-tanner, the only safe way to tan.

Skincare-News.com's Latest Article Discusses Facial Peels and Skin Care
Skincare-news.com explains how a facial peel can revitalize skin that has sun damage, acne, scars and even fine lines.

Construction Directory: News and Articles, Not Just Listings
When this writer started looking at construction directories, he found that several of them were resources with industry news and helpful articles. The same directories might also list suppliers in a conventional manner.

This Week on TelecomWeb's 'The Next Generation Contact Center Report:' News Briefs and Feature Articles
TelecomWeb's "The Next Generation Contact Center Report" features free weekly news briefs and articles geared toward helping companies migrate effectively to an IP Contact Center environment.